Acceptable Use
The rules everyone follows on Maternity
Effective 2026-05-02 · Last updated 2026-05-02
Members, providers, and instructors are all welcome here on the same conditions: that the platform stays a safe, honest, and useful place for parents. This policy spells out the conduct we expect, the conduct we will remove, and how we make those decisions.
01. Who this applies to
Everyone with a Maternity account or who interacts with Maternity in any way — members, providers, instructors, authorised guests, organisation administrators, and contractors. It applies in addition to the role-specific terms (members, providers, instructors).
02. The rules
You may not, on or via the platform:
- Harass, threaten, dox, intimidate, sexually harass, or discriminate against another person.
- Post content that is unlawful, defamatory, hateful (on the basis of race, ethnicity, religion, gender identity, sexual orientation, disability, family status, or any other protected ground), or that incites violence.
- Impersonate anyone, claim credentials you do not hold, or misrepresent your affiliation with us.
- Post sexually explicit content, or content that sexualises children in any way.
- Share private information about another person without their consent, including a child’s identifying information.
- Post content that infringes someone else’s intellectual property, privacy, or publicity rights.
- Use the platform to advertise, recruit, or sell, except where the platform feature explicitly allows it (a provider listing, an instructor course page).
03. Medical misinformation
A category we treat strictly.
Sharing your personal experience is welcome and encouraged. Presenting personal experience as a clinical recommendation for someone else, particularly to discourage them from seeking care, is not.
04. Content about children
- You may share images and stories of your own child within the limits the law allows in your country, on the understanding that you have the right to do so as the parent or legal guardian.
- You may not share identifying images, names, schools, or precise locations of someone else’s child without that child’s parent or legal guardian’s consent.
- We remove any content that sexualises a minor and report it to the relevant authorities, including, where applicable, the National Center for Missing & Exploited Children (NCMEC).
05. Commercial conduct
- Do not spam villages with promotional content. Genuine recommendations from your own experience are fine; repeated sales pitches are not.
- If you have a commercial relationship with something you recommend, disclose it.
- Providers and instructors may not solicit members off-platform during a course or service to circumvent marketplace fees.
- Affiliate links, referral codes, and tracking parameters embedded in posts must be disclosed and are subject to removal.
06. Security and platform integrity
- Do not attempt to gain unauthorised access, probe for vulnerabilities, scrape, or evade our rate limits without our written permission.
- Do not upload viruses, malware, or content designed to harm other users’ devices.
- Do not use the platform to train AI models with member content, voices, or images.
- Do not create accounts to evade enforcement of this policy.
07. How to report
You can report any post, comment, profile, listing, or course from its overflow menu. For urgent safety concerns or anything sensitive, write to team@maternity.app.
For copyright takedowns under EU Directive 2019/790 / DMCA, send your notice to team@maternity.app with the work, the URL of the alleged infringement, your contact, and a statement of good-faith belief.
08. How we enforce
Depending on severity and history, we may:
- Add a context label or hide the content from feeds.
- Remove the content.
- Warn the account.
- Restrict features (posting, messaging, listing).
- Suspend the account temporarily.
- Terminate the account permanently and refuse re-registration.
- Refer to law enforcement, regulators, or, in the case of child-safety concerns, NCMEC.
09. Appeals
If you believe an enforcement decision was wrong, reply to the enforcement email or write to team@maternity.app within 30 days. A different team member than the one who made the original decision will review your appeal.
